Entrepreneurs, business owners, non-profit leaders. We all love to innovate and challenge the status quo.

But without a strong brand, it’s impossible to effectively market and grow our efforts to their full potential.

Successful businesses and organizations require great marketing, and great marketing requires a strong brand.

At five/four, we pair clear messaging and clean, user-friendly design to create innovative brands that resonate with your audience.

Prior to creating five/four, our team spent their careers working for major non-profits and design firms in Washington D.C. and New York City.

We believe the world is being changed around us by businesses and organizations of all shapes and sizes, all around the world. five/four exists to create the foundations upon which these efforts can grow to their full potential.

In 1959, The Dave Brubeck Quartet changed jazz forever. Until then, most all jazz, as well as most all modern music, was written in the traditional 4/4 time signature. That year, after being inspired by traditional folk music, they released “Time Out,” an album based completely in odd time signatures.

They were inspired by something traditional and created something innovative.

The record label did little to market the album. They assumed it wouldn’t resonate with audiences. It was too different.

Much to their surprise, the album spread like wildfire. “Time Out” went platinum and became a jazz standard. The lead single, “Take Five,” written in 5/4 (five/four) time, went on to be the best selling jazz single ever.

five/four was created with that spirit in mind.